IAMAG celebrates 20th anniversary
Substance 3D is joining top studios and talented artists at IAMC25, the annual event in Paris for the entertainment industry. This is a vibrant hub for inspiration, as well as an opportunity to enhance artwork skills and boost career prospects by offering industry talks, live sessions and masterclasses.

We're excited to have a special afternoon dedicated exclusively to Adobe sessions, and giving us the chance to meet the 3D community at our booth.
Come join us on March 7 in to deep dive into the powerful Adobe tools and creative workflows, guided by our experts and two guest artists.
You don't need an IAMAG pass to attend the Adobe sessions! Simply register below.
AGENDA
2PM - 3:30pm l Elevate your Creative Workflow from 2D to 3D
Join Adobe artists Eloise and Laura as they unveil the latest features and innovations in Creative Cloud and Substance 3D.
You'll pick up some great tips and tricks, and explore the 2D to 3D workflow with Fresco, Illustrator, Project NEO and Substance 3D. You’ll also discover how Adobe continues to improve workflows and support artists in their creative journey.
SPEAKERS
Eloise Rouet, Design Evangelist & Community Advocate, Adobe
Laura Vitolina, 3D Artist, Adobe
4PM - 5pm l Mortem: a Collaborative Journey into Creating an Animated Short Film
Join digital artists Florent Bizec and Frédéric Colin as they share the creative journey behind their animated short film Mortem. In just two months, they worked together to bring this project to life, from initial inspiration and storytelling to asset creation and compositing using tools like Substance 3D, After Effects, and Cinema 4D. Along the way, they’ll discuss how lessons learned from previous collaboration challenges helped shape the success of Mortem.
SPEAKERS
Florent Bizec, Digital Artist & Director
Frédéric Colin, Digital Artist



BOOTH
Join us at the Adobe booth to learn the latest features of Creative Cloud and the Substance 3D suite and try out some of our apps.
Paint, draw, and animate with thousands of brushes in Fresco. Create and design in Photoshop. Take your videos and animations further with Premier Pro and After Effects. Get started in 3D with Substance 3D.
Our team will be there to answer your questions.
SPEAKER BIOS:
Florent Bizec
Florent Bizec is a freelance generalist digital artist working as a VFX supervisor, CG artist and director. Multi-specialized, he began as a self-taught filmmaker and motion designer. This, combined with his background in cinema studies, naturally led him into VFX, supervising on-set and in post-production for commercials, movies and TV shows including Loin de Chez Nous and Hero Corp. Florent has subsequently focused principally on working as a CG director, a role which has granted him expanded creative flexibility, as well as allowing him to explore and learn new ways and techniques to approach his art.
Frédéric Colin
Frédéric Colin is a 3D artist and director who blends 3D animation with live-action film. He has previously worked with clients including AppleTV+, Amazon Prime, Netflix, Disney+, and luxury brands such as Audemars Piguet, Hennesy, Lancôme, and Louis Vuitton. Whether working on TV show title sequences, video game cinematics, or music videos, Frédéric loves to add detail and an organic feel to his creations. Passionate about storytelling and compelling visuals, he aims to connect emotionally with his audience. Starting at U-Man Films in Paris, Frédéric learned by doing – from both directors and artists, including Olivier Dahan (director of La Vie en Rose, amongst others). Still learning, he continues to work on personal projects which allow him to explore new creative possibilities.
Eloise Rouet
Initially a freelance graphic designer specialized in visual identity, Éloïse is a creative who loves to experiment. From illustration to photocollage, including editing and video, everything becomes a playground as long as the color palette is vibrant and vintage. She now works at Adobe and wears multiple hats: content creator, community advocate, speaker... She is the bridge between the French creative community and Adobe.
Laura Vitolina
Laura Vitolina is a multi-disciplinary artist whose creative expertise spans the fields of woodworking, illustration, sewing, texturing, painting, 3D modeling, sculpting, and augmented reality. With a background in fine arts, Laura earned a Master of Arts degree from the Academy of Art University in San Francisco, California. She merges traditional craftsmanship with contemporary techniques to create innovative, visually captivating works that bridge multiple artistic disciplines.