Join Substance 3D at GTC
We will be hosting a session at GTC 2026
NVIDIA GTC is the premier global AI conference, taking place this week throughout San Jose. Join thousands of developers, researchers, and business leaders, live and online, to explore the AI breakthroughs shaping every industry—from physical AI and AI factories to agentic AI and inference. Don’t miss this week of incredible learning and discovery, including inspiring sessions, hands-on training, and opportunities to connect with experts and peers.
Scale Marketing Content Automation With 3D Digital Twin and Generative AI
As brands scale personalized campaigns across channels and regions, traditional production models break down. This session explores how teams automate content creation with 3D digital twins and generative AI—transforming physical products into reusable systems that power high-volume pipelines. Learn how automated workflows generate packshots, composite imagery, and product configurations at scale, replacing manual photoshoots with cloud-native, production-ready content pipelines.
Tuesday, March 17 | 11:00 a.m. - 11:40 a.m. PDT | SJCC 212BD (L2)
Guido Quaroni: Sr. Director of Product and Engineering, 3D & Immersive Division
A 20-year Pixar veteran, he served as supervising technical director on films including "Monsters University" and "Toy Story 3," and later as vice president of software R&D, overseeing both Academy Award–winning technologies—the Presto Animation System and OpenUSD. Guido joined Adobe in January 2021 to lead engineering for the Substance 3D product line, championing the expansion of 3D technologies across Adobe products and surfaces while driving innovation and interoperability. In December 2025, he expanded his role to oversee both product and engineering for the 3D & Immersive division.
Varun Parmar: GM of GenStudio and Firefly Enterprise
Varun Parmar is the general manager of GenStudio and Firefly Enterprise at Adobe. These industry-defining, generative AI-first offerings enable marketing teams to quickly plan, create, manage, activate,and measure on-brand content and automate repetitive tasks while accelerating production of high-quality asset variations for different audiences, channels and markets, respectively. Previously, Varun was chief operating officer at Miro, a digital collaboration platform, where he led a global team across product management...more
